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playbook

Sober Living Home Profit Playbook: Launch, Fill & Scale

Eight plays to open a sober living home, get residents funded by outside organizations, and grow it into a cashflow portfolio.

This playbook is for aspiring and early-stage real estate investors who want higher cashflow than a standard long-term rental can give them. You may have run the numbers on a single-family rental and found the margins thin. You may have heard that sober living homes can pay far more per door but can't tell where to start or what is legal, or how the money works. Here is the model in plain terms. A sober living home does not provide treatment. It is affordable, transitional housing for people coming out of recovery while they rebuild their lives. Some organizations and government-funded programs help cover housing costs for those residents, in some cases up to about $1,200 per resident per month. That means one house can produce income far above a normal rental when it is set up and filled correctly. Inside, you get eight plays. Each one tells you when to use it, gives step-by-step execution, and walks through an example. You will learn how to separate housing from treatment, find and vet a property, identify the organizations that fund residents, build referral relationships, set house rules, and run the home without living in it. You will also learn how to scale from one home to several. Each play also covers the mistakes that slow new operators down. Josh Villareal is a 7-year Navy veteran and investor who built his portfolio from $0 using creative financing like VA loans. He has talked openly about making $180K a year from a single rental and currently operates in this niche. This playbook turns what he shares on Reels into a structured, usable plan. It is education, not legal advice, and local rules vary, so it also shows you what to verify in your own market before you buy.

What's inside

  • 1
    Play 1: The Housing-Not-Treatment Line
  • 2
    Play 2: The Per-Door Math Test
  • 3
    Play 3: The Five Funding Sources Map
  • 4
    Play 4: The VA-Loan House Hunt
  • 5
    Play 5: The Referral Pipeline
  • 6
    Play 6: House Rules and Resident Standards
  • 7
    Play 7: The Hands-Off Operating System
  • 8
    Play 8: Scale to Home Number Two and Beyond

8 sections · Full content unlocks after purchase

Example product built by INSEN from @joshvillareal's public Reels. Not affiliated with Josh Villareal | Real Estate Investor.

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